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第6节 摘要

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为使企业快速成长而兴起的标杆管理——《长大的鞋子》,论述的是企业在一个高度竞争化的市场之中如何找到自己的增长途径。越来越多的企业认识到组织的合理性对于企业持续增长的重要性,而在一个企业快速成长的新环境中,与之相适应的组织结构和组织战略正在面临巨大的挑战。
在企业规模扩大的过程中,面对企业拥有的资源约束和竞争的环境,战略的制定是一个能动的、顺应时代发展的过程。在这一过程中,资源的依赖性、高效的适应性以及战略抉择理论的提出都是为了使之符合中国企业及与之相联系的战略、环境的执行的要求。我们在这里推广标杆管理这一管理工具就是为了在资源与活动的连接进程中构建出一个日常程序,并使之成为习惯。同时,标杆系统也常用于开发组织结构、提高管理技能和完善绩效评估系统之中。综观全书,它为中国企业学习优秀企业和世界一流企业构建了一个标杆管理系统框架,告诉我们怎样使用一些特别常用的工具以赢得超人的竞争优势。该书也能作为商业院校以及其他继续教育项目计划的EMBA、MBA学生学习管理课程的参考书。
Abstract
Running on fit shoes: benchmark management for growth discusses how enterprises can find their growth path in a highly competitive market. While more and more enterprises acknowledged that organizational learning is critical to continuous growth, it is a great challenge to develop an appropriate organizational structure and strategy to acclimatize the firm to its vast growth.
Strategy-making is a dynamic process and a temporization among the size of the firm,the resources owned by firm and the competitive environment. Insights extracted from the resource dependence approach, dynamic fit, and strategic choice theories are synergized to explore the strategies of Chinese enterprises and the relationship among strategy, environment, and performance. We promote benchmark management as a tool for firms to build their routines through which resources can be linked to activities. Benchmark system can also be used to develop organizational structure, improve mangagment skills and create performance evaluation system. Recurring to the use of local cases, the book builds a framework of benchmark management system for Chinese enterprises to learn their outstanding competitors or world-class enterprises. The book can also be used as reference of EMBA, MBA, mangement courses at business school and other continuous education programs.

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